Essential Guidelines for WhatsApp Warm-Up
These are the core principles you must follow throughout the warm-up process and beyond.
Golden Rules
- Slow and steady wins the race - Patience during warm-up pays off
- Engagement is everything - Get replies to build reputation
- Drip Mode is mandatory - Never send bulk without it
- Quality over quantity - Better to send 100 engaged than 1000 ignored
1. Number Warm-up
Start Slow and Natural
- Begin with natural conversations before any bulk messaging
- Avoid connecting to integrations or WhatsApp Web for the first 7-14 days of signing up with WhatsApp (new signups)
- Start slowly and gradually increase volume over time
- Build engagement history with 10-20 contacts first
Join WhatsApp Groups
- Add the number to some WhatsApp groups (3-5 relevant groups)
- Start engaging with group members naturally
- This helps establish the number as an active, social account
Volume Progression
- Gradually increase volume over first 7-10 days
- Increase daily volume by 15-20% each day
- Never jump from low volume to high volume suddenly
Critical Rule
Do NOT connect your WhatsApp number to any automation platform or WhatsApp Web during the first 7-14 days of signing up with WhatsApp (new signups). Use the phone only for manual, natural conversations.
2. Encourage Engagement
Make Messages Interactive
- Include questions in initial messages to new contacts
- Create messages that naturally encourage responses
- Examples:
- "Are you currently using any marketing automation tools?"
- "What's your biggest challenge with customer communication?"
- "Would you like to learn more about [specific topic]?"
Why Replies Matter
- Replies significantly reduce ban risk
- WhatsApp sees two-way conversations as legitimate
Content Quality
- Avoid messages that are considered spam or suspicious
- Avoid overly promotional content initially
- Keep messages conversational and helpful
3. Use Drip Mode
What is Drip Mode?
Drip Mode spaces out your messages to mimic natural human sending patterns, preventing WhatsApp from flagging bulk sending behavior.
Drip Mode Settings by Phase
- Days 1-5: 1 message per 15-20 seconds
- Days 6-10: 1 message per 10-15 seconds
- Days 11-14: 1 message per 5-10 seconds
- Day 15+: 1 message per 3-5 seconds
Best Practices
- Always enable Drip Mode for bulk campaigns
- Start conservatively with new numbers
- Gradually increase speed as number builds reputation
- Never turn off Drip Mode, even after warm-up
Pro Tip
WaSync.ai's Drip Mode offers per-second granularity, giving you more control and helps prevent bans.
4. Avoid Ban Triggers
Content Triggers
- ❌ Identical messages to multiple recipients (use variations)
- ❌ Suspicious links in first messages
- ❌ Excessive promotional language
- ❌ Messages that look automated or robotic
Behavior Triggers
- ❌ Unsolicited messaging to cold contacts
- ❌ Excessive message frequency (too many too fast)
- ❌ Sending messages at unusual hours (3am, etc.)
- ❌ Sudden volume spikes
Contact Quality
- Only message people who have opted in
- Avoid purchased contact lists
- Ensure contacts expect to hear from you
5. Warning Signs
Monitor your account for these red flags:
Message Status Issues
- Messages stuck in "pending" status for extended periods (>5 minutes)
- Increased "message failed" errors
- Messages not being delivered
Delivery Metrics
- Delivery rates dropping below 90%
- Increasing number of undelivered messages
- Recipients reporting they're not receiving messages
Account Alerts
- WhatsApp warnings or notifications
- Temporary sending restrictions
- Contacts reporting your messages as spam
Take Action Immediately
If you see any warning signs, STOP sending immediately and:
- Review your sending patterns
- Slow down your drip rate
- Focus on getting replies from recent contacts
- Wait 48-72 hours before resuming at a slower pace